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Creative Blog


 

20 Dec, 2016

Build a Great Brand in 2017 with Consistent Design, Imagery and Brand Story

Creative Services, Branding, Graphic Design

Your brand comes down to what your customers and prospects think about your company. It's about their expectations — think of it as a "promise" that is fulfilled every time they buy your products or services. Put this to the test yourself: what brands do you enjoy using? What do you expect to experience when you buy the product?

 

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20 Sep, 2016

Considering Redesigning Your Website? These 5 Points Will Ensure Your Success

Creative Services, Website Designing, Website Optimization

Redesigning your website means more than a new look. It's all about providing an all-in-one solution that gives your website visitors exactly what they are asking for when they need it. Before you start such a momentous project, it's worth taking time to consider a few points. 

 

 

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25 Aug, 2016

5 Design Tips to Help You Create Better Digital Marketing Materials

Creative Services, Inbound + Digital Marketing

Strong marketing materials can convert leads into customers. As well as clear and concise literature, your marketing materials must contain eye-catching designs — including your company logo and graphics that draw and hold the attention of viewers. Here are five design tips that can help you create better marketing materials for your digital marketing campaign.

 

 

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23 Aug, 2016

Why Your Digital Marketing Strategy Needs Explainer Videos

Creative Services, Inbound + Digital Marketing

Can’t work out how to get your message across to your audience? One solution could be to use video rather than text. An explainer video introduces customers to your business, explains what your brand is about and lets customers know why they need you.

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11 Aug, 2016

Make Your Inbound Marketing Content More Effective with Infographics

Creative Services, Inbound + Digital Marketing

Large and small sites alike are using infographics more than ever before. In a study by the Wharton School of Business, audiences were given two presentations, one with visual content and another without. Sixty-seven percent reported being convinced by the first presentation and only 50 percent by the second.

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28 Jul, 2016

4 Simple Ways to Increase Engagement of Your Inbound Marketing Content

Creative Services, Inbound + Digital Marketing

Great news! Your traffic numbers are up, and lots of new visitors are clicking on your content. Here's an easy way to keep them interested and reading: Add images, graphics and videos to your posts. One study revealed that adding colored graphics increases engagement by up to 80 percent. Take advantage of the power of visuals in your website design — here are four simple ways you can use them to increase engagement of your digital marketing content.

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14 Jun, 2016

Creating an Inbound Marketing Infographic Doesn't Have to Be Hard: Take These 3 Simple Steps to Get Started

Creative Services, Infographics, Inbound + Digital Marketing

Infographics have grown in popularity across the Internet because they effectively communicate a large amount of relevant information in an engaging format that promotes understanding and is easy to consume. You may have shied away from using infographics in the past due to their perceived complexity. "It's too hard to make a professional infographic!" you say. However, it is easier than you think. Here are some easy steps to quickly create your own infographics to help improve your SEM.

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17 May, 2016

How to Choose the Right Brand Colors to Make Outstanding Website Design

Creative Services, Creative, Web Design, Website

Color is a major contributor to our human response to visual cues. Each individual color communicates hidden meanings that have evolved over time. You can tap the power of color by aligning a color scheme with the qualities you want to communicate about your brand.

 

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19 Apr, 2016

5 Inbound Marketing Website Design Trends

Creative Services, Web Design

Website design for inbound marketing websites is constantly evolving. You can immediately identify a website that hasn't changed since the late 1990s by the obnoxious colors, loud graphics and lack of fonts. Here are five website design trends that show how far we've come in creating effective websites that produce results.

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03 Mar, 2016

4 Website Design Tips for 2016 That Will Boost Your Brand

Creative Services, Inbound + Digital Marketing

Still not convinced that Web design can benefit your brand? Think again. Ninety-four percent of consumers believe "design" correlates to how trustworthy a company is online, and 40 percent of Web users will leave a page that takes more than three seconds to load. Here are four Web design hacks that will revolutionize your digital marketing campaigns in 2016.

 

 

 

 

 

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